Avenida Chapultepec’s newest restaurant, the Pinta Negra, is representing Guadalajara in a worldwide revolution to promote healthy eating.
Rejecting fast food in favor of fine Mediterranean cuisine, owner Othon Ledesma Velasco, 33, hopes to encourage Tapatios to embrace a different approach to dining, whether in restaurants or at home.
With an emphasis on organic ingredients, Pinta Negra’s ethos fits perfectly with the “Food Revolution,” a worldwide culinary movement led by English chef Jaime Oliver.
The concept was based on the celebrity chef’s TV show in which he sought to reform school lunch programs in the United States, to help Americans fight obesity and live healthier and longer lives.
Jamie Oliver is “an inspiration,” says Ledesma. “He’s hyperactive, he’s always trying to teach and help people by doing what he enjoys, which is cooking.”
To mark Food Revolution Day on Saturday, May 19, hundreds of restaurants around the world will be hosting events, such as Pinta Negra’s Dinner Party, to demonstrate that healthy and organic food is easy to cook at home.
From 8 p.m. Pinta Negra will put on “a taster menu with organic, sustainable ingredients sourced from local providers to benefit the local community and economy.” The menu costs 150 pesos, but be sure to arrive early as the restaurant will be full to its capacity of 40 diners.
Earlier in the day, Ledesma will be giving free cookery classes in local Mexican cuisine from 11 a.m. to 1 p.m. at Calle Navarra 3312, Colonia Santa Elena de la Cruz. The dishes in both the classes and the dinner party will be “easy to prepare, so that people realize they can make good, interesting and healthy food at home,” he promises.
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